Monthly Archives: October 2014

4 tough questions to ask a marketing agency before hiring them

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There are a lot of great agencies out there. And there are a lot of bad ones too. So how do you know what you are really getting when you sign a new agency? Whether you are large enterprise or …

Taming the beast. Ten tips for building social media strategy.

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Thinking about dipping your toes into social media, but not know where to start? Getting ahead in social media means integrating old school tactics like email campaigns, collateral, and sales calls with new tactics, like social media, elearning  and solution selling. And, as in any marketing tactic, a social media strategy begins with the basics. Without some Continue Reading