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Author Archives: kevink

Hyperlocal marketing and seo from marketburst

02

Dec

Creating A Local Content Marketing Plan

  • kevink
  • citations, content marketing, hyperlocal, local search, local SEO, marketing strategy

What is hyperlocal marketing and how do you build a content marketing plan for it? To get local customers, you need a content marketing plan that is locally focused. Sometimes called, hyperlocal marketing, it is a method of niche targeting that focused on a specific city or demographic that appeals to shoppers within that city. The reality […]

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Easiest way to increase your email open rate to over 30%

18

Nov

Easiest Way to Increase your Email Open Rate to over 30%

  • kevink
  • email engagement, email open rate, increase email open rate

If you are struggling with that age-old issue of increasing email engagement, here’s an easy one I’ve used for several years. It will take you less than 5 minutes to do it and increased my open rates by over 30%! Your 5-minute optimization About 48 hours after sending an email to your subscribers, go into your email[…]

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Digital search

15

Nov

The secret sauce to ranking your website, according to industry studies and experience

  • kevink
  • google, Search Engine optimization, SEO

I remember when I last worked in corporate America that SEO companies were approaching me left and right looking to be “my SEO team”. Their solution was simply to submit backlinks by the hundreds to my website. They promised great results at a very low cost. The result was well…nothing. They couldn’t perform because they were either[…]

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