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JulOn July 1 Google announced its latest and most powerful web data analytics iteration, GA 4. While you may or may not fully understand how Google Analytics works, it’s important to understand the value it brings regarding user behavior and optimizing the online experience. GA4 offers a wealth of insights into user engagement, conversion paths, and overall […]
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MarWhen we started offering marketing services to clients, there were a lot of questions as to which type of marketing technique would work best for their business. The options at the time were mainly search engine advertising, organic search engine optimization, email campaigns, and social media marketing. While these mediums are at the core of almost any[…]
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MarYour website is your calling card. It’s the first place people go when they want to learn more about you and your products and services. But not everyone uses a desktop computer. Mobile vs. desktop usage stats in 2022 reveals that 50% of B2B inquiries are placed on mobile devices, mobile phones generate 60.66% of website traffic,[…]
