How Citations, Ratings and Reviews Help (or Hurt) Your Local Search (SEO) Results

SEO

How Citations, Ratings and Reviews Help (or Hurt) Your Local Search (SEO) Results
How Citations, Ratings and Reviews Help (or Hurt) Your Local Search (SEO) Results

Are you heading out to a new restaurant? Looking for a place to stay during your vacation? Are you considering buying a product that you’re somewhat unfamiliar with? As a consumer, you’ve undoubtedly relied on reviews before purchasing a product. Therefore, you likely understand the importance of your reputation in generating more sales, building consumer relations, and increasing web traffic… Read more

How to Respond to Negative and Fake Reviews
How to Respond to Negative and Fake Reviews

Let’s be honest, no business owner likes responding to negative reviews (or fake reviews) online. The way in which you handle these situations can leave a lasting impression with both new and returning customers. In fact, if you’ve read our blog post “How Citations, Ratings, And Reviews Help Your Local SEO Campaign,” you know that about 50% of adults under.. Read more

Elevate Your Insights and Unleash the Power of Google Analytics 4
Elevate Your Insights and Unleash the Power of Google Analytics 4

On July 1 Google announced its latest and most powerful web data analytics iteration, GA 4. While you may or may not fully understand how Google Analytics works, it’s important to understand the value it brings regarding user behavior and optimizing the online experience. GA4 offers a wealth of insights into user engagement, conversion paths, and overall website performance. Whether.. Read more

SEO vs. Google Ads: Which Option is Better for Your Business?
SEO vs. Google Ads: Which Option is Better for Your Business?

When we started offering marketing services to clients, there were a lot of questions as to which type of marketing technique would work best for their business. The options at the time were mainly search engine advertising, organic search engine optimization, email campaigns, and social media marketing. While these mediums are at the core of almost any company we work.. Read more

Mobilegeddon is Here: How a Poor Mobile Experience Will Cause You to Lose Customers
Mobilegeddon is Here: How a Poor Mobile Experience Will Cause You to Lose Customers

Your website is your calling card. It’s the first place people go when they want to learn more about you and your products and services. But not everyone uses a desktop computer. Mobile vs. desktop usage stats in 2022 reveals that 50% of B2B inquiries are placed on mobile devices, mobile phones generate 60.66% of website traffic, while desktops and.. Read more

Top 10 Best Free SEO Tools for 2023 (IMHO)
Top 10 Best Free SEO Tools for 2023 (IMHO)

We receive numerous requests for website scans and analyses from individuals and businesses looking to improve their online presence. While we have access to several licensed tools that can provide in-depth analyses, we understand that not everyone has the budget to invest in expensive SEO tools. This is why we’ve compiled a list of ten free SEO tools available. These.. Read more

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