- 1 Why do you need search engine optimization (SEO) as part of your marketing strategy?
- 1.1 Reason 1: Because your website is not going to market itself.
- 1.2 Reason 2: When you do SEO you actually own your spot
- 1.3 Reason 3: Organic rankings are more likely to be clicked than paid search.
- 1.4 Reason 4: Owning your keywords gets you more web traffic
- 1.5 Reason 5: If you don’t, your competition will.
- 2 How it Works: We make it easy for you
Why do you need search engine optimization (SEO) as part of your marketing strategy?
Search Engine Optimization (aka SEO) is the process of aquiring web traffic from “free,” “organic,” “editorial” or “natural” means on search engines.
Google, Bing and Yahoo, the amjor search engines, have primary search results, where content such as web pages, videos or business listings are displayed and ranked according to what the search engine considers most relevant to users. There is no payment involved as is with paid search ads (PPC).
Our proven SEO and content marketing strategy optimizes your website, so it ranks higher in organic search for your industry’s most competitive keywords. If someone searches for your product or service, we make sure get found on page one.
To better understand what we do, let’s talk about 5 reasons why you need SEO.
Reason 1: Because your website is not going to market itself.
Not promoting your website is like having a garage sale with a sign only in your front lawn. If no one drives by, no one will visit. SEO makes sure your website shows up when people are looking for you.
Reason 2: When you do SEO you actually own your spot
When someone searches for your product or service, they find your company right where they expect it. At the top. Then when they click, they land on your website, with your message, telling them why they should do business with you. It’s like a digital sales person, at a fraction of the cost.
Reason 3: Organic rankings are more likely to be clicked than paid search.
Why? Because people trust them and know that Google is choosing to make your site more relevant than thousands of others. SEO done right, makes you credible.
Reason 4: Owning your keywords gets you more web traffic
The more keywords you rank for, the more traffic you get, and the more sales you get; That’s an ROI win-win.
Reason 5: If you don’t, your competition will.
No matter what type of business you have, someone is trying to make sure they are promoting their own business. If you don’t show up on search results, someone else will.
How it Works: We make it easy for you
That’s it. We hope this helps you better understand what our SEO program is, why you need it and how it works.
Now it is in your hands. If you don’t do search engine optimization to get your website found on Google, your competition will. Contact us today to discuss your needs and how we can meet your objectives.