Google applies advanced ai to search... And we are ready 2

Google applies advanced AI to Search…and we are ready

 
In 2021(and now in testing), Google announced a revolutionary way to use artificial intelligence or natural language (called MUM) to understand and process and answer complex search queries. At 1,000 times more power than the last search release, it has the potential to transform how Google helps with complex tasks.

It not only understands language but also generates it, even across video, images, and audio. That means regardless of the format (picture, web page, audio, or video) it can understand it and process it in the search results so that search intent is optimally served and the user experience with the Google search is very high.

Think of it like this…Which detergent is best to wash my car? Results: Here’s a comparison of car laundry detergents, a video on detergents for car washing, and brands of detergents to use for car washing. This is a huge release for general search results as well as eCommerce searches.

A bit more about the release here on Searchengineland.com. Contact us to learn how we are adapting search to meet this new release and we can help you generate revenue with SEO.

Related Posts

Top 5 trends in local search engine optimization for 2023 and the role of content in seo 4

09

Jan
Blog, Content Marketing, Local Search, Professional Planning, SEO

Top 5 Trends in Local Search Engine Optimization for 2023 and The Role of Content in SEO

In recent years, there have been significant shifts in the way local businesses appear in Google search results. Here are some of the latest trends in local search engine optimization that businesses should be aware of: Google My Business (aka Google Business Profile) has become increasingly important to local SEO. Claiming and optimizing your Google My Business […]

10 marketing trends to look for in 2023 6

14

Dec
Blog, Content Marketing, Local Search, Professional Planning, SEO

10 Marketing Trends to Look for in 2023

Increasing your brand’s visibility for your target demographic is essential for growing a business. Understanding how to approach potential leads and the best ways to market your company make a big difference in your advertising ROI. Incorporating these into your current strategy can help develop more leads and reach customers the way they prefer. Page Contents1 Hybrid[…]